1
At a glance the headline numbers for Customer data platforms impact
Performance impact by cdp provider.
5
Providers ranked
After min-sites filter
2,997
Sites in sample
Combined across all items
1.9s
Best LCP (p75)
Segment
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Segment | 1.9s | 87.5% | 1,232 | |
| 2 | RudderStack | 2.2s | 82.9% | 61 | |
| 3 | Tealium AudienceStream | 2.3s | 80.7% | 1,548 | |
| 4 | Bloomreach | 2.6s | 72.9% | 91 | |
| 5 | Treasure Data | 3.6s | 21.1% | 65 |
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
3
Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Segment 0.6%
1,232
1.9s
RudderStack 0%
61
2.2s
Tealium AudienceStream 0.8%
1,548
2.3s
mParticle 0%
8
2.0s
Bloomreach 0%
91
2.6s
Treasure Data 0%
65
3.6s
Good
Needs Improvement
Poor
Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
88% of Segment sites pass LCP. Tealium AudienceStream trails 7 points behind. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Tealium AudienceStream 0.8%
812.3s
88153ms
810.08
801.6s
65995ms
Segment 0.6%
881.9s
75201ms
790.06
871.5s
68870ms
Bloomreach 0%
732.6s
69229ms
800.09
771.8s
621.1s
Treasure Data 0%
213.6s
57359ms
250.99
232.5s
181.3s
RudderStack 0%
832.2s
86147ms
860.02
691.9s
461.2s
mParticle 0%
752.0s
75201ms
750.12
751.4s
75773ms
60%95%+ passing
Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Segment leads on LCP: 88% of its sites pass. Tealium AudienceStream trails at 81%. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
Related signals
JS libraries (23) →
Bot detection (7) →
Email marketing (8) →
Marketing pixels (10) →
Chrome field data from 189,915 sites, representing millions of real page loads · How we measured
Chrome field data from 189,915 sites, representing millions of real page loads. How we measured.