1
At a glance the headline numbers for Video impact
Performance impact by video provider.
6
Providers ranked
After min-sites filter
67,578
Sites in sample
Combined across all items
1.9s
Best LCP (p75)
Google IMA SDK
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by LCP at p75, fastest first
| # | Provider | LCP p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Google IMA SDK | 1.9s | 84.9% | 141 | |
| 2 | JW Player | 2.2s | 81.1% | 174 | |
| 3 | Brightcove | 2.2s | 81.3% | 1,053 | |
| 4 | YouTube | 2.4s | 77.6% | 60,939 | |
| 5 | Vimeo | 2.7s | 69.8% | 5,029 | |
| 6 | Wistia | 3.0s | 65.3% | 242 |
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
3
Passing LCP per provider which group passes the LCP most often
ProviderSitesPassing LCPp75
Google IMA SDK 0.1%
141
1.9s
Brightcove 0.6%
1,053
2.2s
JW Player 0.1%
174
2.2s
YouTube 32.1%
60,939
2.4s
Vimeo 2.6%
5,029
2.7s
Wistia 0.1%
242
3.0s
Vidyard 0%
7
6.8s
Good
Needs Improvement
Poor
Sorted best-passing first · median colored by its own rating · pass = good LCP (2.5s at p75) · one value per site
85% of Google IMA SDK sites pass LCP. Wistia trails 20 points behind, leaving 35% of its sites failing. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
YouTube 32.1%
782.4s
92138ms
870.03
711.9s
531.3s
Vimeo 2.6%
702.7s
95129ms
860.04
622.2s
401.6s
Brightcove 0.6%
812.2s
88142ms
850.05
751.8s
64996ms
Wistia 0.1%
653.0s
93156ms
880.06
612.5s
361.4s
JW Player 0.1%
812.2s
84157ms
790.08
751.8s
65986ms
Google IMA SDK 0.1%
851.9s
72206ms
680.12
901.4s
91585ms
Vidyard 0%
206.8s
60293ms
600.37
206.8s
203.7s
60%95%+ passing
Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Google IMA SDK leads on LCP: 85% of its sites pass. Wistia trails at 65%. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
Related signals
Font services (4) →
Session recording (11) →
A/B testing (10) →
Ad networks (9) →
Chrome field data from 189,915 sites, representing millions of real page loads · How we measured
Chrome field data from 189,915 sites, representing millions of real page loads. How we measured.