Analytics impact: 19 providers ranked | The State of Web Vitals 2026

LCP INP CLS

At a glance the headline numbers for Analytics impact

Sites running each analytics provider, ranked by their CWV.

Providers ranked

After min-sites filter

190,113

Sites in sample

Combined across all items

0.02

Best CLS (p75)

Umami

The State of Web Vitals · Q2 2026 · 189,915 sites · all devices field datacorewebvitals.io/state-of-cwv

The ranking sorted by CLS at p75, fastest first

#	Provider	CLS p75	Passing	Sites
1	Umami	0.02	88.9%	826
2	Plausible	0.02	90.9%	2,010
3	Snowplow	0.03	88.3%	3,006
4	Simple Analytics	0.03	84.3%	91
5	GoatCounter	0.03	88.0%	56
6	Matomo	0.04	87.9%	12,391
7	StatCounter	0.04	88.0%	308
8	Fathom	0.04	87.4%	315
9	Google Analytics 4	0.05	86.1%	96,650
10	Universal Analytics	0.05	86.5%	72,426
11	PostHog	0.06	86.4%	295
12	Amplitude	0.08	82.1%	169
13	AT Internet/Piano	0.08	82.5%	527
14	Clicky	0.08	81.3%	225
15	Chartbeat	0.11	67.6%	75
16	Heap	0.12	71.8%	73
17	Mixpanel	0.12	72.2%	117
18	Pirsch	0.14	74.3%	113
19	Adobe Analytics	0.21	61.0%	440

The State of Web Vitals · Q2 2026 · 189,915 sites · all devices field datacorewebvitals.io/state-of-cwv

Passing CLS per provider which group passes the CLS most often

ProviderSitesPassing CLSp75

Plausible 1.1% 2,010 91% 0.02

Umami 0.4% 826 89% 0.02

Snowplow 1.6% 3,006 88% 0.03

StatCounter 0.2% 308 88% 0.04

GoatCounter 0% 56 88% 0.03

Matomo 6.5% 12,391 88% 0.04

Fathom 0.2% 315 87% 0.04

Universal Analytics 38.1% 72,426 87% 0.05

PostHog 0.2% 295 86% 0.06

Google Analytics 4 50.9% 96,650 86% 0.05

Simple Analytics 0% 91 84% 0.03

AT Internet/Piano 0.3% 527 83% 0.08

Amplitude 0.1% 169 82% 0.08

Clicky 0.1% 225 81% 0.08

Pirsch 0.1% 113 74% 0.14

Mixpanel 0.1% 117 72% 0.12

Heap 0% 73 72% 0.12

Chartbeat 0% 75 68% 0.11

Adobe Analytics 0.2% 440 61% 0.21

Parsely 0% 36 31% 0.19

Good Needs Improvement Poor Sorted best-passing first · median colored by its own rating · pass = good CLS (0.1 at p75) · one value per site

91% of Plausible sites pass CLS. Adobe Analytics trails 30 points behind, leaving 39% of its sites failing. computed

The State of Web Vitals · Q2 2026 · 189,915 sites · all devices field datacorewebvitals.io/state-of-cwv

All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75

LCP

INP

CLS

FCP

TTFB

Google Analytics 4 50.9%

812.3s

95114ms

860.05

741.8s

551.3s

Universal Analytics 38.1%

802.3s

95113ms

870.05

731.9s

541.3s

Matomo 6.5%

852.0s

96118ms

880.04

791.7s

611.1s

Snowplow 1.6%

881.8s

96101ms

880.03

861.4s

75799ms

Plausible 1.1%

921.6s

9796ms

910.02

901.3s

81699ms

Umami 0.4%

822.1s

93120ms

890.02

811.6s

75805ms

AT Internet/Piano 0.3%

842.1s

93122ms

830.08

831.6s

69883ms

Adobe Analytics 0.2%

732.6s

83178ms

610.21

741.8s

65977ms

Fathom 0.2%

842.0s

98114ms

870.04

791.6s

641.0s

StatCounter 0.2%

822.2s

93111ms

880.04

771.7s

571.2s

PostHog 0.2%

792.4s

87149ms

860.06

691.9s

461.3s

Clicky 0.1%

911.6s

9995ms

810.08

851.3s

74831ms

Amplitude 0.1%

812.2s

84170ms

820.08

811.6s

72839ms

Mixpanel 0.1%

752.5s

90130ms

720.12

771.6s

68912ms

Pirsch 0.1%

902.0s

97120ms

740.14

961.5s

57916ms

Simple Analytics 0%

782.2s

95109ms

840.03

751.8s

611.1s

Chartbeat 0%

951.9s

79174ms

680.11

931.5s

77763ms

Heap 0%

613.0s

81187ms

720.12

652.3s

551.2s

GoatCounter 0%

961.5s

100102ms

880.03

961.3s

88553ms

Parsely 0%

971.9s

77193ms

310.19

831.7s

69898ms

60%95%+ passing Cell: pass rate, small number = p75 · faded rows: under 100 sites

One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.

Plausible leads on CLS: 91% of its sites pass. Adobe Analytics trails at 61%. computed

The State of Web Vitals · Q2 2026 · 189,915 sites · all devices field datacorewebvitals.io/state-of-cwv

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Related signals Marketing pixels (10) → Session recording (11) → Ad networks (9) → Reviews (8) → Chrome field data from 189,915 sites, representing millions of real page loads · How we measured