Analytics impact
Sites running each analytics provider, ranked by their CWV.
1
At a glance the headline numbers for Analytics impact
Sites running each analytics provider, ranked by their CWV.
19
Providers ranked
After min-sites filter
190,113
Sites in sample
Combined across all items
0.01
Best CLS (p75)
Plausible
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
2
The ranking sorted by CLS at p75, fastest first
| # | Provider | CLS p75 | Passing | Sites | |
|---|---|---|---|---|---|
| 1 | Plausible | 0.01 | 92.5% | 2,010 | |
| 2 | Snowplow | 0.01 | 88.6% | 3,006 | |
| 3 | Simple Analytics | 0.02 | 88.1% | 91 | |
| 4 | Umami | 0.02 | 87.5% | 826 | |
| 5 | Matomo | 0.02 | 89.4% | 12,391 | |
| 6 | Fathom | 0.02 | 88.7% | 315 | |
| 7 | StatCounter | 0.02 | 88.8% | 308 | |
| 8 | GoatCounter | 0.03 | 94.6% | 56 | |
| 9 | Universal Analytics | 0.03 | 87.7% | 72,426 | |
| 10 | Google Analytics 4 | 0.03 | 87.3% | 96,650 | |
| 11 | AT Internet/Piano | 0.05 | 85.9% | 527 | |
| 12 | PostHog | 0.06 | 86.2% | 295 | |
| 13 | Amplitude | 0.08 | 81.9% | 169 | |
| 14 | Clicky | 0.08 | 90.1% | 225 | |
| 15 | Heap | 0.10 | 75.9% | 73 | |
| 16 | Mixpanel | 0.10 | 75.0% | 117 | |
| 17 | Chartbeat | 0.12 | 67.2% | 75 | |
| 18 | Pirsch | 0.18 | 71.0% | 113 | |
| 19 | Adobe Analytics | 0.18 | 65.4% | 440 |
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
3
Passing CLS per provider which group passes the CLS most often
ProviderSitesPassing CLSp75
GoatCounter 0%
56
0.03
Plausible 1.1%
2,010
0.01
Clicky 0.1%
225
0.08
Matomo 6.5%
12,391
0.02
StatCounter 0.2%
308
0.02
Fathom 0.2%
315
0.02
Snowplow 1.6%
3,006
0.01
Simple Analytics 0%
91
0.02
Universal Analytics 38.1%
72,426
0.03
Umami 0.4%
826
0.02
Google Analytics 4 50.9%
96,650
0.03
PostHog 0.2%
295
0.06
AT Internet/Piano 0.3%
527
0.05
Amplitude 0.1%
169
0.08
Heap 0%
73
0.10
Mixpanel 0.1%
117
0.10
Pirsch 0.1%
113
0.18
Chartbeat 0%
75
0.12
Adobe Analytics 0.2%
440
0.18
Parsely 0%
36
0.20
Good
Needs Improvement
Poor
Sorted best-passing first · median colored by its own rating · pass = good CLS (0.1 at p75) · one value per site
93% of Plausible sites pass CLS. Adobe Analytics trails 28 points behind, leaving 35% of its sites failing. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
4
All five vitals at once the whole category without toggling - cell is the pass rate, small number the p75
LCP
INP
CLS
FCP
TTFB
Google Analytics 4 50.9%
802.3s
92136ms
870.03
731.9s
561.2s
Universal Analytics 38.1%
792.3s
92136ms
880.03
721.9s
541.3s
Matomo 6.5%
852.1s
93140ms
890.02
771.7s
601.1s
Snowplow 1.6%
861.9s
94126ms
890.01
831.5s
74816ms
Plausible 1.1%
921.7s
95114ms
930.01
871.4s
77751ms
Umami 0.4%
772.4s
89140ms
880.02
781.7s
75791ms
AT Internet/Piano 0.3%
832.2s
87157ms
860.05
801.7s
70861ms
Adobe Analytics 0.2%
692.7s
76197ms
650.18
691.9s
62993ms
Fathom 0.2%
812.2s
95127ms
890.02
741.8s
611.1s
StatCounter 0.2%
812.2s
87144ms
890.02
761.8s
581.2s
PostHog 0.2%
782.4s
80177ms
860.06
692.0s
451.3s
Clicky 0.1%
881.7s
100108ms
900.08
821.4s
71945ms
Amplitude 0.1%
772.4s
76194ms
820.08
791.7s
70927ms
Mixpanel 0.1%
712.7s
84171ms
750.10
731.8s
611.0s
Pirsch 0.1%
882.1s
96134ms
710.18
931.6s
50927ms
Simple Analytics 0%
762.3s
88127ms
880.02
702.0s
571.2s
Chartbeat 0%
941.9s
74220ms
670.12
911.5s
79599ms
Heap 0%
653.0s
61234ms
760.10
612.3s
531.2s
GoatCounter 0%
921.6s
100113ms
950.03
921.4s
84630ms
Parsely 0%
971.8s
90188ms
320.20
841.7s
65938ms
60%95%+ passing
Cell: pass rate, small number = p75 · faded rows: under 100 sites
One row per provider, one column per vital - the cell is the share of sites passing, the small number the p75. No toggling needed to see where the category actually differs.
Plausible leads on CLS: 93% of its sites pass. Adobe Analytics trails at 65%. computed
The State of Web Vitals · Q2 2026 · 189,915 sites · phone field datacorewebvitals.io/state-of-cwv
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Related signals
Marketing pixels (10) →
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Chrome field data from 189,915 sites, representing millions of real page loads · How we measured
Chrome field data from 189,915 sites, representing millions of real page loads. How we measured.